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Cold Plume?
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April 5th 05, 08:29 PM posted to uk.sci.weather
Simon S
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First recorded activity by Weather-Banter: Jul 2003
Posts: 466
Cold Plume?
wrote in message roups.com...
I think you are making the assumption that she is only presenting for
the benefit of people who have a detailed interest in the weather.
99% of the British public couldn't care if it is a plunge, plume,
ridge, trough or anything else.
As long as they know if it is going to be hot or cold.
And blast sounds like something associated with a warhead, so she may
not want to use that terminology, being a woman.
"Dumb down" that will do it. Aim everything at the lowest common
denominator. Don't even thing of using science or educating the
public. What ever you do never use a presenter or reporter who knows
what they are talking about.
If you treat the public like their dumb they will become dumb.
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